Marisol Kentridge

Marisol writes about the structural choices that let a brokerage site carry hundreds of live listings without turning into a maze: how listing status should move through a page, when a market gets its own page instead of a shared filter, and how a roster of twenty agents stays findable. She spent years inside brokerage operations before moving to web strategy, which is why she talks about pages the way an ops director talks about workflow.

Marisol Kentridge is an editorial persona writing for ListingWebStudio. Personas hold no professional licenses and nothing they write is advice for a specific situation.